AURA
For Estates & Legacy

A legacy outlives the person.
So should their consent.

AI can put words in a voice that's been silent for years and a face in places its owner never chose. As steward of a legacy, you carry the responsibility to protect it. AURA helps you govern how that likeness may be used — and license it with dignity.

Manage an owned catalog? See AURA Custodian →

You steward a name that outlived its owner.

A legacy likeness is both precious and exposed. The same fame that makes it worth protecting makes it a target for recreation — AI can generate a beloved voice or face saying and doing things the person never agreed to, in a market that increasingly treats the departed as raw material.

Stewardship in this era means more than holding rights on paper. It means being able to govern every use — to say yes to what honors the legacy, no to what cheapens it, and to prove, durably, which uses were authorized and which were not. The wishes behind the name deserve to be enforceable.

AURA helps you protect a legacy with the dignity it's owed.

A legacy · governed with dignity
How AURA works for you

See it. Protect it. Earn from it.

See

See where the legacy appears

We surface where the likeness is being used or recreated across the internet — so you know what's being done in the name you steward, and can act on what doesn't belong.

Protect

Govern every use

Set the terms for how the likeness may be used, and AURA enforces them — flagging unauthorized recreation and moving to take it down. You decide what honors the legacy; the infrastructure holds the line.

Earn

License with dignity — and a record

Authorize the uses that befit the legacy: which projects, which partners, on what terms — with each authorization provable and preserved. Both the value and the wishes behind the name, protected.

Protect a legacy with the dignity it's owed.

The scan is free and takes a moment. What you do next is up to you.

Talk to us →